≡ Product Engineering • How to Create Software Product (2022)

Creating an end-to-end software product is a complicated process that involves a cycle of actions and decisions. Sometimes you have an idea for a product but no clue where to go with it. A Software Development Company, with the help of Product Engineering Services, can help you to evaluate your idea, suggest quickest implementation scenarios, and create a map for product development.

≡ Product Engineering • How to Create Software Product (1)
If you’re wondering what is Product Engineering, Software Product Engineering is a service that involves all stages of product creation: design, development, testing, deploying. But, the goal of Product Engineering is more challenging than simply delivering the final product – it’s to ensure that the product is functional and satisfies the needs of its end-user. Product Engineer is concerned with establishing whether the product will survive in the real world after the launch, which they determine by analyzing how it complies with the market requirements. Within the IT context, the product can be a piece of software, an app, or a business system. Product Engineering is dealing with the following specifics of the product:

  • Quality
  • Usability
  • Functionality
  • Durability

So, let’s take a closer look at who the person behind the Product Engineering Service is and what their role is in the product creation cycle.

Who is a Product Engineer?

Product Engineer is some kind of a “superhero” that has to combine the knowledge of different positions: Business Analyst and Project/Delivery Manager. This is a person that is familiar with the market and makes sure that the product complies with the consumer’s expectations. The responsibilities of the Product Development Engineer involve identifying the problems and interests of the users and creating a prototype that can offer solutions. Also, they analyze what’s trending and in-demand on the market and in the industry in general. Another concern of the Product Engineer is the budget needed for the end-to-end product creation, feasibility, and the return on investment (ROI) of the particular product idea.

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Usually, the Product Engineer needs to have an excellent communication environment in order to have access to all the information they need.

Product Engineer vs. Full-Stack Engineer

In the IT sphere, the Product Engineer’s knowledge of software development is essential for its role in product development. However, this position differs from the Full-Stack Engineer. Full-Stack itself in IT is usually defined as back-end and front-end technology and the software code that connects them. This is what Full-Stack Engineers often are in charge of. It can be challenging for them to be involved in every stage of product creation. Usually, Full-Stack Engineer operates within specific work frames, applying their skills of project and employee management mainly to the code development and the integration of front-end and back-end systems.

Product Engineers, on the other hand, participate in various parts of the product development cycle, and their essential concern is not the development process but its end goal – to deliver the product that customers will love.

Product Engineer’s Role in the Software Development Life Cycle

Product Development Cycle involves the following stages: Plan (Idea and Concept), Design and Development, Testing, Launch, and Maintenance. As mentioned before, the Product Engineer should be included in the product development at a very early stage and contribute to every phase of it. Let’s look closer at how Product Engineer can make the product more customer-oriented on every stage of its development.

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Planning (Idea and Concept)

≡ Product Engineering • How to Create Software Product (2)
At the starting point of product development, the main aim is to outline the general idea of a product and to form the initial concept.  At this stage, the Product Engineer helps to determine whether the product concept will be feasible and beneficial for business. With the help of their knowledge on market and clients’ needs, they can validate certain ideas and decline the ones not worth investing time and budget in. If needed, the Product Development Engineer conducts additional research. What is more, they can propose ideas of industries where future products can be useful.

During the creation of the product roadmap and architecture, the main requirements and specifications are documented, and the team builds the plan for further moves. Also, an important step is to protect an idea with a patent or by other means.

As market dynamics and customer change constantly, the Product Engineer can also introduce innovations to the existing products. This process includes the analysis of product gaps, its integration into the new market environment, and the adoption of the IT infrastructure. 

Design and Development

≡ Product Engineering • How to Create Software Product (3)
During the Design Process, Product Engineer plays an integral part in creating the most user-friendly and cost-effective product design possible. They research the usability of design and propose different solutions and modifications to it. Besides being user and budget-friendly, the design idea should also be unique and with a great concept. Product Engineer can offer changes at every stage of design building. UX research is essential as it helps make design user-friendly and ensure there’s a great functional interface.

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After the design is finally done, the development phase begins. When creating a software product, it should be divided into features, with the specifications and the usability test for each feature. Product Development Engineer should play the role of Project Manager in this case, as they need to decide on which functions are obligatory and which can be got rid of without harming the usability of the product. Also, the Product Engineer at this stage makes sure that product development is using the budget in the most efficient way.


After the development stage, the product should go through testing to detect functionality problems and to evaluate its quality. The process includes Web and Mobile testing to identify and solve stability, usability and other issues that can get in the way of the great user experience with the product.  Various methods can be used, including user experience research with surveys and focus groups. Product Development Engineer keeps track of how the product meets requirements outlined at the early stages and whether there are some errors made during development that should be fixed.

Launch and Maintenance

≡ Product Engineering • How to Create Software Product (4)
The final stage is to launch your product after everyone involved in its development gives a green light. Then the target audience should be informed about the product by advertising, press releases, public events, etc. Product Engineer is concerned about the users’ feedback on the product in order to find areas for improvement.

Launch doesn’t mean the end of work for Product Engineer. Afterward, they need to regularly update the product, the system that it runs on, and fix the issues that may appear during its exploitation.

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Product Engineering Benefits and Importance for Business

The IT industry offers a ton of possibilities for the business and can improve its performance significantly. But at the same time, it can be a real challenge to create a great software product that can be both feasible in terms of budget and time management. Assistance in this difficult process is only one of the Product Engineering Service benefits for business. Let’s take a look at the other ones.

  • Firstly, it helps in creating the strategy of software product development. To uphold the competition, you need your product to be innovative. Innovation adds value to your product. But, a new idea should always be tested. There are usually more risks when creating something new and traveling off the beaten track. In this case, hiring Product Engineering Company can be especially useful for your business. They help you by collecting a lot of data on future product’s functionality and they can confirm the feasibility of your idea.
  • Software is now an essential part of business progress and takes a significant place at ROI spending. Therefore, improved software testing processes will allow you to achieve your business objectives in the shortest time but with high-quality end-product. With Product Engineering Services, you can be sure that your product is evaluated and tested to ensure the best quality and to grant the best user experience.
  • By leaving the product development process to the Product Engineering services, you can focus on business goals achievement, marketing, and, overall,  implementing your business strategy successfully.

Summing Up

Building a great software product can be challenging and requires a lot of expertise in the product development process, market and user needs and requirements. Product Engineering is a service that can assist you and give a professional opinion on all of these aspects. Being familiar with all stages of the product development cycle, Product Engineers help your business to achieve economical but efficient software product creation process. This relatively new sphere already proved to be very effective in improving overall business performance and seems to have become an integral part of the software product development process.

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What is software product engineering? ›

Product Engineering is the process of innovating, designing, developing, testing and deploying a software product.

What is the difference between Product Engineer and software engineer? ›

Software developers do not take ownership of QA, testing, and maintenance. They work on the software, write the code, and delegate it to the next team. Product engineers take complete ownership of the development process. They focus on writing automated test cases and work on improving product quality.

What is a product engineering solution? ›

Product engineering service can be defined as an engineering consulting activity, which uses various hardware, embedded, software and IT services solution for the designing and development of products. There are different phases of product engineering from inception to the end of the lifecycle of a product.

What are software products and give examples? ›

A software product is any software that has users.
Some examples are:
  • Hardware drivers that translate the information between the device and the applications or operational system.
  • Firmware, which is the set of operational instructions programmed directly into the hardware of an electronic equipment.
26 Apr 2016

What are the stages of software product development? ›

So the six main stages of the software development lifecycle are planning, requirements elicitation, application design, development and testing, deployment, and maintenance. Let's consider each stage in detail.

What are two types of software products? ›

The two main categories of software are application software and system software. An application is software that fulfills a specific need or performs tasks.
Examples and types of software
  • Application software. ...
  • System software. ...
  • Driver software. ...
  • Middleware. ...
  • Programming software.

What are examples of engineering products? ›

Just What Are Engineered Products Anyway?
  • Plastics (Injection molded or other)
  • Electronics (PCBA)
  • Metal (Casting, stamped, extruded)
  • Rubber (Compression molded)
23 Nov 2017

How can I become a good product engineer? ›

Product Engineer Skills
  1. Proficiency in CAD software.
  2. Proficiency in CAM software.
  3. Proficiency in mathematics.
  4. Critical thinking skills.
  5. Ability to multitask.
  6. Ability to work in a team.
  7. Decision making skills.
  8. Analytical skills.

What is the role of a product engineer? ›

A product engineer is a mechanical engineering professional who designs products and coordinates the manufacturing process for those products. Product engineers can work in almost any industry as long as manufacturing is involved. They typically work at manufacturing plants to monitor the creation of a product.

What is difference between software development and product? ›

The focus in product development is on creating high-quality products for customers, whereas the focus of software development is on creating functional programs or apps for users. In software development, the goal is to create a functional product.

What is full stack product engineering? ›

Full stack engineering includes skill sets like business logic, designing, managing hosting services, server, data storage, among others. It focuses on the means of a goal. Meanwhile, product engineer refers to an engineer's ability for end goal delivery.

What is product engineering in manufacturing? ›

Product engineering refer to the process of designing and developing a device, assembly, or system such that it be produced as an item for sale through some product manufacturing process.

What is product development service? ›

Product development -- also called new product management -- is a series of steps that includes the conceptualization, design, development and marketing of newly created or newly rebranded goods or services. Product development includes a product's entire journey -- from the initial idea to after its market release.

Can I create my own software? ›

Yes, it's absolutely possible. The key lies in a new movement called no-code development. No-code development advocates argue that the demand for software is vastly outpacing the supply.

What is software product design? ›

Software product development encompasses many activities, including conceptualization, designing, architecting and creating technical designs for the product, building (coding) the product as per design, verifying and validating the product to ensure that everything works as planned and designed.

What is difference between software development and product? ›

The focus in product development is on creating high-quality products for customers, whereas the focus of software development is on creating functional programs or apps for users. In software development, the goal is to create a functional product.

Which programming language is used for making software? ›

Python and C++ are two of the best programming languages for software development, though each language has its ideal uses. Python is versatile in its practical applications; developers often use it to power artificial intelligence, machine learning, web, and development.


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